The Ethical Fashion Line Under $200

WHO

Stacy Rodgers and Deirdre Nagayama, Co-Founders of Curator

San Francisco and Palo Alto


We are two women living in SF & Palo Alto. Our inspo comes from everywhere, but lately we are most inspired when we forget we have phones. Clothes giving confidence and not standing in our way inspires us.  Motherhood, live music, the David and Goliath aspect of producing domestically.


WHAT

Curator is made with love and to last. We aim to be the workhorses of your wardrobe. Always machine washable. A uniform with a twist. We want to be there on those days when you need your clothes to put you at ease.

photo: Curator

photo: Curator

WHEN

In our partnership together we have been making clothes together for 18 years. Our first venture was graphic t-shirts and each year we set our sights on something new. Each product we make teaches us something about that next.  One idea gives birth to another. Something fails or succeeds and sparks a new set of products. We always dreamed of making our own living, on our own terms with our own ideas.

photo: Curator

photo: Curator

WHY

Curator is made local in the Bay Area. We have developed long standing relationships with our local vendors and our retail shop is the hub for our production.  You will often find us debating zippers and trying on samples in store. We don’t view our show as a slick showroom but rather as a hub to get ideas. It’s down-home. We often talk to our customers about what they are wearing, what they like. We ask customers to try on fit samples. Our employees, customers all contribute to the body of work.

photo: Curator

photo: Curator

WHERE

@curatorsf

www.curatorsf.com

1173 Valencia Street

SF, CA 94110

Every decision we make about our company is lead by our ethics. We only work with people who exhibit the same ethos.
photo: Curator

photo: Curator

SUSTAINABLE

This season we are using many deadstock fabrics. We aren’t commissioning mills to make huge lots of fabric for us. We are doing much smaller batch production from fabric that already exists on our planet. We plan to convert all of our rayon pieces into tencel. We are still deep in testing this. Every decision we make about our company is lead by our ethics. We only work with people who exhibit the same ethos. We are all about the people that make our clothes, that they are paid a living wage and that we are within 20 minutes of all places sewing our goods; that they make decisions about running their company that keep our planet and people in mind. Working locally helps us keep close tabs on all the things.

photo: Curator

photo: Curator

FAVORITE

My favorite product is our Larkspur dress. It’s also a major pain the ass to create. 4 yards of fabric. A lining, special sleeves you have to send out. It’s sent out for dye. Elastic sewn in after dye.  It’s a literal party for my to do list when it’s completed. Behind the to do’s, It’s a gown that makes you feel like a queen while giving you utmost comfort. Pajama like. It’s been a labor of love, the sleeves are done by a separate place than the factory. This dress has us jumping through so many hoops, every single time. It is all worth it when we see the joy people feel when they incorporate into their wardrobe.